Sarasota Paradise to use AI technology to revolutionize player recruitment
The Floridant/10285883

SARASOTA, Fla. - Floridant -- Audigr Group, the majority owner of Sarasota Paradise (https://www.sarasotaparadise.us/), a USL League Two team based in Sarasota, recently invested in the artificial intelligence platform, Playmaker AI (https://www.playmaker.ai/), (https://www.playmaker.ai/) through subsidiary Sunshine Sport Investments, LLC to revolutionize player recruitment.

"This incredible software will play a pivotal role in the team's future in that it will enable us to adopt cutting-edge technology for scouting and recruiting top-tier talent as we grow," said Marcus Walfridson, owner of Audigr Group. "We are so impressed by it that we've invested in its expansion."

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PlaymakerAI transforms soccer data into insights and was founded in 2016. It has developed advanced AI-powered tools that provide detailed insights into player performance and development, offering clubs and coaches a new way to make data driven decisions regarding tactics and player management.

The technology is used by the Swedish Football Association, as well as sports betting and media companies in Sweden. It recently raised approximately $1 million, including the investment from Sunshine Sport Investments LLC, to fund its international expansion.

"In addition to being an active shareholder, Audigr will aim to introduce PlaymakerAI to the U.S. market, particularly targeting professional soccer teams," said Walfridson. "We made a small but substantial contribution since we believe in the data, the AI driven analytics and know that it will be incredibly valuable when it comes to player recruitment, coaching, tactical decisions and team evaluations."

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Sarasota Paradise plans to start by using PlaymakerAI for scouting potential talent and introducing the technology to other clubs across the U.S.

About Sarasota Paradise

Launched in 2023, Sarasota Paradise is a USL League Two team based in Sarasota, Florida. The men's pre-professional soccer team aims to bring high-level soccer to Sarasota and the surrounding community, with a commitment to nurturing local talent and providing a platform for aspiring players.

Sarasota Paradise came to fruition when Walfridson, a devoted soccer entrepreneur from Sweden, fell in love with Sarasota and recognized the need for a local soccer team. Since then, the team has seen much success, including being named New Organization of the Year by the USL in 2023 and having its first player in the team's history be drafted into the MLS.

To learn more, visit SarasotaParadise.us.