Larry Robbins and Longwood Hockey Acquire Palm Beach Ice Works and Palm Beach Breakers from Philanthropist Lori Alf USA - English USA - English
The Floridant/10262942

PALM BEACH, Fla., March 1, 2024 ~ West Palm Beach's renowned Olympic-style ice rink, Palm Beach Ice Works (PBIW), is embarking on a new chapter under the leadership of Larry Robbins and Longwood Hockey. After 15 years of ownership, philanthropist Lori Alf has sold the Palm Beach Breakers youth hockey and ice-skating program to Robbins while also leasing the PBIW space. This comprehensive five-year lease agreement will see Rob Laferriere, President of Longwood Hockey, take on the responsibility of overseeing all aspects of rink operations and the hockey program in collaboration with the current leadership.

For the Alf family, PBIW holds deep personal significance as they built it for their three children to pursue figure skating and hockey training. Now that their children are grown, the family made the decision to list the property for sale or lease with luxury real estate agents Senada Ad┼żem and Paul Bergman of Douglas Elliman. Their top priority was finding a suitable partner who would continue their legacy in West Palm Beach. Both Ms. Alf and Mr. Robbins are committed to promoting figure skating and hockey development in Palm Beach and see this transition as a new era for PBIW with a continued dedication to growth.

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After an extensive search lasting over a year, Longwood Hockey emerged as the perfect partner for PBIW. Robbins' dedication and passion for both on-ice skills development and character building made him stand out as the ideal candidate to carry on and enhance the Alf family's efforts in bringing joy to figure skating and hockey in the community. With 18 years of coaching experience at North Jersey Avalanche, Robbins has established himself as a leader in youth hockey coaching, producing 75 Division 1 College Hockey players in just seven years alone. He has also focused on coaching Mite hockey for children aged 8 and under, instilling an early love for the game among young participants.

In addition to his achievements in business, Robbins is also dedicated to philanthropic endeavors that prioritize educational excellence and character development. He has shown his support for organizations such as Hockey in Harlem and the Sled Rangers. In 2018, he was honored alongside NHL commissioner Gary Bettman by the Positive Coaching Alliance for their shared commitment to character development in youth hockey and the broader community.

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This transaction marks the beginning of a new era for PBIW under the leadership of Larry Robbins, Rob Laferriere, and the Longwood team. They have plans to revolutionize hockey in South Florida by investing in additional facilities and recruiting top-tier coaches to establish the state as a center for on-ice development excellence. As part of their consistent approach, they will be organizing free youth clinics at PBIW in March, featuring prominent guest coaches as a way to welcome the community.

With this new partnership, PBIW is set to continue its legacy as a premier ice rink in West Palm Beach while also expanding its reach and impact on figure skating and hockey development in South Florida. The Alf family's vision will live on through Larry Robbins and Longwood Hockey's dedication to promoting growth and excellence in these sports.
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