Four One Appoints John Bisignano as Vice President of Business Development
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Seasoned Sports Executive to Lead National Growth and Strategic Initiatives for Event Services Business

ORLANDO, Fla. - Floridant -- Four One, a leader in brand activations and immersive experiences, is proud to announce the hiring of John Bisignano as Vice President of Business Development. In his new role, John will spearhead Four One's national sales efforts, partnership development, and activation initiatives.

John is a seasoned executive leader with over 30 years of experience, particularly in the sports experience arena. His career highlights include growing collegiate athletics and their partnerships, showcasing his ability to negotiate winning deals, and securing numerous profitable business, sponsorship, and organizational alliances. John's tenure has demonstrated his knack for driving strategic initiatives and enhancing sports tourism, significantly impacting his region.

"We are thrilled to welcome John to the Four One family," said Joe Rossi, Co-Founder of Four One. "His impressive background and proven track record make him an invaluable addition to our team. We are confident that John's leadership will help us continue to deliver outstanding experiences for our clients and drive growth to new heights."

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John Bisignano shared his enthusiasm about joining Four One: "I am honored to be given the opportunity to be part of such a dynamic and exciting organization. Four One's passion for creating memorable experiences align with my drive to grow the experience of attending a sporting event. I am excited to leverage my skills to develop strategic partnerships and drive cutting-edge activation campaigns that foster brand loyalty."

Four One's national presence allows them to connect with diverse audiences and create impactful brand experiences nationwide. With John's expertise and leadership, Four One aims to expand their reach further and enhance their innovative approach to brand activations.

About Four One
With over 20 years of expertise in the event and sports marketing industry, Four One brings brands to life through extraordinary consumer activations and impressive fan experiences. Four One excels in designing and executing meticulously planned and beautifully crafted installations. Our team is dedicated to understanding your brand's unique story and creating environments that resonate with your audience. From concept to completion, we ensure every detail is perfect, making your brand and events truly memorable.

Four One
Chelsea Chaves

Source: Four One
Filed Under: Event

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