Cell-Ed and National Minority Health Association Forge Strategic Partnership to Expand Caregiving and Health Equity Initiatives
The Floridant/10284656

PALO ALTO, Calif. & OWINGS MILLS, Md. - Floridant -- Today, Cell-Ed, a mobile-first micro-learning leader, and the National Minority Health Association (NMHA), a prominent thought leader in health equity, announced a strategic collaboration aimed at advancing caregiving and other critical initiatives that impact underserved, marginalized, and minority communities nationwide.

Building on the success of the Caring4Cal community health worker recruitment campaign in California, the two organizations are now collaborating to expand this impactful program to other states and organizations. The initiative seeks to empower individuals in under-resourced communities with crucial life skills, including language proficiency, math, citizenship, and digital literacy — all accessible without requiring a smartphone or internet connection.

"We are excited to extend our partnership with the NMHA," said Dr. Jessica Rothenberg-Aalami, Founder & Chief Executive Officer of Cell-Ed. "As national thought leaders, the NMHA truly understands how to turn health equity into action for all populations."

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Cell-Ed's innovative micro-learning platform is designed to meet the needs of low-literate, low-resource populations by providing bite-sized educational content, coaching, and support through text, audio, and video on any mobile device — even without internet access. This platform is utilized by government agencies, healthcare organizations, and employers to enhance educational, workforce, and healthcare outcomes for underserved communities.

"We are honored to collaborate with Cell-Ed and bring their mobile-first, micro-learning platform to more people in more places," said Burgess Harrison, Executive Director of NMHA. "By replicating, in other states, the success we achieved in California, recruiting community health workers, we can make significant strides in caregiving across America."

About Cell-Ed

Cell-Ed is a mobile-first learning company based in Palo Alto, California, focused on providing science-based learning programs that effectively teach essential life and job skills through engaging micro-lessons. The platform is accessible via messaging and audio on any mobile device, even basic phones. Cell-Ed partners with over 100 organizations across 54 countries to deliver customized programs that improve life, work, and health outcomes. For more information, visit www.cell-ed.com.

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About NMHA

The National Minority Health Association (NMHA) is a 501(c)(3) non-profit organization founded in 1988. NMHA delivers on its mission of health equity through innovative programs like Equity for All, Health is for EveryBODY™, Operation Healthy You™, and more. The NMHA aims to reduce health disparities in underserved communities, leading to improved health outcomes, greater productivity, and enhanced quality of life for all. For more information, visit www.thenmha.org.